Even though the online stores are expanding rapidly, most of the shopping is still done offline. Unlike the online stores and shops, a large number of offline (brick&mortar) stores doesn’t follow nor analyze their shopper’s behavior.
Also, store employees are often wrongly motivated and don’t consider their store success as their own.
Did you know?
1% more time spent in the store increases sales by 1%
Promosapiens offers online analysis and shopper behavior tracking application as well as employee motivation application via gamification of their daily work routine. Check the solutions for your retail brand on the links.